Client: Mike Holmes Inspections
Project: Van Wrap/Decals
Date: Summer 2021
Mike Holmes is a well-recognized personality in home renovation and inspection circles. In the summer of 2021, his company was looking towards the midwest for expansion, and Ironjet was called upon to design this simple but powerful van wrap.
Our artist was supplied with various visual identity assets and some sample wrap ideas. He deviated from the samples while staying true to the brand, placing a much greater emphasis on Mike Holmes’ image, which he identified as the brand’s most valuable asset.
The end result was approved quickly by corporate with little pushback and took to the streets, creating top-of-mind brand recognition for MHI’s midwest branches.